Round II of Links I’ve loved…
Shy Guy I often introduce myself as ‘the shyest PR person you’ll meet’ which is how I often feel. I’m sure some people think I’m mining for compliments – but it is not the case. If you are old enough to have seen/enjoyed Broadcast News you will get the gist of what I experience. Albert Brooks-like sweats & shakes when invited to speak on a panel or at a meeting of more than ten people. Hence the reason I was a producer – not a reporter – in my TV-life. And forget about the meeting/conference mingle-fest!
So, as I approach the date for speaking on a panel at a conference – I’ve been working on my unease. Loved this great guest post on Chris Brogan’s site 10 Tips To Help You Overcome Wallflower Syndrome by Mark Hayward.
Backing Up Blog Strategies – Still trying to convince your company or your clients that they should be blogging as a business strategy? Check out 21 Blogging Objectives + Measurements on BuzzGain. The debate continues on the ROI – but he provides some compelling points.
Corporate Jargon Game – In the ongoing battle against the press release (it’s dead, it’s alive, it’s a ’social media release’, it’s completely useless, it’s wonderful) we all can admit there are some horrendous examples of the craft out there. So why not have some fun with it? In the Super-Fantastic Corporate Confusion Game. Kudos to Paul McKeon who runs the marketing and public-relations firm Content Factor for drawing attention to the ridiculous jargon that permeates many a corporate release.
- Jess
